Exploring Cole Swindell's "Never Say Never" And Its Emotional Depth

The old adage says to write what you know, and when Cole Swindell wrote "Never Say Never" with Jessi Alexander and Chase McGill, he added in lyrics so immersive and brooding that it seems like they must have come from personal experience.

Swindell's recent conversation revealed that he had someone special in mind while crafting the song. The narrative unfolds from the perspective of someone trapped in a relationship, aware that it may not end well. The lyrics resonate deeply, stating, "It’s hell and it’s heaven with you / Anything’s possible / The highs are unstoppable." This captures the duality of love and heartbreak, making it relatable to many listeners.

This emotional journey is further enriched by the collaboration with country newcomer Lainey Wilson, who recently celebrated her first No. 1 hit with "Things a Man Oughta Know." Their shared commitment to authentic emotional expression in music was evident during their collaboration. Swindell emphasizes that he can only sing songs that resonate with his own experiences, a sentiment echoed by Wilson, who felt as if she had penned the song herself.

Their paths first crossed in 2017, well before "Never Say Never" was written. Introduced by a mutual publishing company, they discovered their songwriting philosophies aligned perfectly, and their voices harmonized beautifully. Reflecting on this chance meeting, Swindell recalls, "We laughed thinking about that. We didn’t even get to writing; we just recorded a duet." This serendipitous encounter led to the creation of a powerful song that speaks to the universal experience of love and longing.