Brantley Gilbert's Epic Day Filming 'Kick It In The Sticks'

It’s no secret that music video shoots can stretch for long hours, but for Brantley Gilbert, shooting his 'Kick It in the Sticks' video turned into an exceptionally long day. After a late-night show, he rolled into his home at 4:30 AM, still in the same clothes he had performed in the previous night. This unique experience not only highlights the demanding nature of the music industry but also showcases Gilbert’s dedication to his craft and the people who support him.

Reflecting on the shoot, Gilbert laughs at how it all unfolded. The video was filmed right behind his co-writer Mike Dekle’s house, which was essentially in his backyard. He recalls, “We could go on all day about that video shoot,” emphasizing the familiarity and comfort of the location, which added an intimate touch to the production.

Despite feeling tired and unprepared, Gilbert found joy in the community participation during the shoot. Most of the people featured in the video were friends and biker buddies, which made the experience feel incredibly personal and significant. This connection to his roots is what fuels his passion and commitment to his music career.

Brantley Gilbert Biography

Behind the Scenes of 'Kick It in the Sticks'

Brantley Gilbert’s experience during the filming of 'Kick It in the Sticks' offers a glimpse into the less glamorous side of being a country music star. After arriving home from a late-night performance, he was eager for a quick nap before the shoot. However, his manager had other plans, insisting he meet the cast first. This led him straight into makeup and onto the set without any time to change or refresh.

Despite the lack of sleep, Gilbert’s mood transformed as friends and familiar faces began arriving on set. “I was not in a great mood just to start the whole thing,” he admits, but the presence of his friends brought back the excitement. The shoot was not just a professional task; it was a celebration of his relationships and community.

One of the highlights of the shoot was Gilbert’s spontaneous backflip onto the hood of a car, which he performed without a stunt double. He humorously notes that he almost attempted it with a guitar in hand, but his guitar player wisely advised against it given the slippery conditions. This mix of professionalism and fun is what makes Gilbert’s music and performances so relatable and enjoyable.

Impact and Reception of the Video

The 'Kick It in the Sticks' video quickly became a fan favorite, amassing over five million views on YouTube since its unofficial release. Such a response is a testament to Gilbert’s growing popularity and the connection he has with his audience. As he approaches yet another chart-topping hit, it’s clear that his music resonates deeply with fans who appreciate not just the sound but the story behind it.

Gilbert's journey and experiences, especially during the filming of this video, illustrate the hard work and dedication that goes into his craft. The blend of personal connections and musical talent continues to propel him forward in his career.

Watch the Brantley Gilbert 'Kick It in the Sticks' Video